Showing posts with label Experience. Show all posts
Showing posts with label Experience. Show all posts

Wednesday, December 12, 2012

Tailor Your Web Experience to Your Moods with sMoods 1.6 for iOS!

Singapore, Singapore – MoodMePte. Ltd., a burgeoning mobile application development studio, is excited today to announce the launch of sMoods 1.6 onto the App Store. Compatible with the iPhone, iPad, and iPod touch, this unique social networking & connection portal gives users the power to interact with other users based on their moods, activities they’re interested in doing, and more while on the go. sMoods features an intuitive structure to ensure users can post their moods and interests in mere seconds, instant searches for like-minded users to connect with, and now boasts unique web page configuration functions that let users bookmark sites relevant to specific moods and things they are looking to do. sMoods 1.6 is currently available for download on the App Store for free in the Social Networking category.

Simply sharing information and connecting with the world at large via “one size fits all” social networking platforms isn’t very effective because everyone has unique moods, tastes and interests that dictate who they’d like to connect with and more importantly how they do so. sMoods is the answer. The app is founded on letting users connect based on interests and feelings, and keeps things private. Normal social circles don’t matter with sMoods. Furthermore, with the unveiling of sMoods 1.6 users can now tie in their favorite web destinations and save them under the unique moods and activities they are relevant to. Here’s an example: You save your go-to restaurant review site under the mood or interest you associate with wanting to go out for a bite to eat & it’ll automatically pop up every time your sMoods account is set to that mood. The opportunities are endless. Share your moods, connect to the things you love doing, and meet up with your friends. With sMoods 1.6 it’s that simple.

Unlike Facebook or Twitter, sMoods doesn’t require users to input various personal details. Their anonymity is secured, and especially discrete users can even choose who sees their mood statuses on a case by case basis as well. Complete with intelligent text and email forwarding options, as well as incredibly pliable platform growth options that enable users to create unique mood or interest icons and invite friends or the public at large to join in even if it’s not currently on the network! Simply put, sMoods is what the user makes it, and it’s primed to become the premiere social network for users that want to connect with one another based on things they love, interests they share, and emotions they have in common rather than through simple static social webs.

Device Requirements:
* iPhone, iPod touch, or iPad
* Requires iOS 4.3 or later
* 1.8 MB

Pricing and Availability:
sMoods 1.6 is free and available worldwide exclusively through the App Store in the Social Networking category.

sMoods 1.6
Download from iTunes
Screenshot
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App Icon

MoodMe Pte Ltd is a privately owned Singapore startup company founded in March 2011. After almost one year research and development MoodMe launched the first version of sMoods in March 2012, piloting the app in Singapore to test the stability and performance of the app. (C) MoodMe Pte Ltd. 2012. All Rights Reserved. Apple, the Apple logo, iPhone, iPod touch and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Google, Google Play, and Android are registered trademarks of Google Inc. in the U.S. and/or other countries.


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Monday, December 10, 2012

How to Use Live Streaming to Create the Ultimate Community Experience

Ever since I first clicked on a link to a live-streamed show, I’ve been bullish on live.  This was back in April of 2007 just a few weeks after the first live-streaming platforms launched. As an actor turned producer I had awakened to the realization that in the 21st century artists no longer had to wait for other people to make their dreams come true – finally we had the tools to green light our own work, so by 2007 I was already deeply enmeshed in the online video world and active in social media, shooting podcasts, writing blog posts, Facebooking and Twittering away.  And then came that live-streamed show.  Just 15 minutes into it my heart began to beat a little faster, I began to envision all the possibilities…it was crystal clear to me that live streaming video has as much potential as podcasting, blogging, Facebooking and Twittering combined.

First of all, live is exciting! The knowledge that you are seeing something unfold, in real time right before your eyes is magnetic. Secondly, with live-streaming you get two for the price of one, both a live, interactive show and an on-demand video you can edit and upload to any site you wish. Thirdly, live-streaming manages to be both inclusive and exclusive at the same time. Anyone is free to watch the show and join in the chat room, and anyone can watch the recorded show at a later date,  but only those people who are actually there live get to feel as if they have personal ownership of the content that was created. Lastly, and most significantly, live-streaming is inherently about community.I have long felt that online video soars when it stays true to the interactive platform it is built for, rather than the story telling models we are so used to watching on television. Community – the ability to interact with other people from all over the world, in real time, has been the  greatest differentiator and power of the online world since it’s earliest days. Live-streaming is all about that community.

People come to a live-streamed show from all over the world, not just to see the show, but to see the other people in the chat rooms. Then they come back, episode after episode, partly to see all their chat room friends. So while appointment viewing may seem counterintuitive in a YouTube world, passionate members of your live-streamed show’s community will make a point of putting your show on their calendar. Your live-streamed show? It has now been transformed into an event, and the more your show embraces that community, the more passionate and devoted that community becomes – it’s like Twitter, Facebook and YouTube rolled up into one.

Don’t be! There are so many options and so many of them require nothing more than a computer and an internet connection,and a free account on Ustream or Livestream  or SpreeCast or Justin.tv.  The platform and methods you use depend on what you are trying to achieve…

Are you a social media blogger, a political blogger, an inspirational blogger?  Is your main goal to develop deeper ties with a community you have carefully cultivated? You can probably keep it pretty simple –  just a webcam, a live-streaming site, and off you go.Are you a craft blogger or a food blogger and you want to invite your community to create along with you? Spreecast is a simple way to invite up to three viewers right into the video with you – you can all create together and chat with the rest of the audience as you go.You can of course, get much more complicated as well. My company, VirtualArtsTV works in the performing arts, specializing in translating live theater, dance and music into a live-streaming event tailored specifically to the online video experience.  In order to make sure our audience is always engaged, excited and leaning forward we utilize multiple cameras in every one one of our shoots, we shoot with a small video screen in mind and keep the action and the cuts moving as quickly as possible. While a lot of sites will facilitate switching multiple cameras right in their software, we go one step further and use Newtek’s marvelous Tricaster – which is simply described as a TV studio in a box.  The demands of translating live performance  into a live streamed event require a much higher level of technology than perhaps a talk-show might, but that is the point. There are so many ways to make live streaming work for you, from a simple one webcam experience to a high definition 8 camera event.YouTube Preview Image Live-streaming enabled us to engage a world-wide community in the performing artsEmbed, embed, embed!  Not all platforms facilitate embeds, but if yours does place your video on your site, on your blog, on Facebook – let your readers embed it on their blogs.  The further your show travels the larger your reach.Create a strong connection!  You can’t control your audience’s bandwidth size, but you can control the quality of the file you upload.  Turn off the wi-fi and use an ethernet connection to ensure you are sending the highest quality video possible to your live-streaming platform.Make it social. Always utilize the Facebook and Twitter options in the chat rooms to further spread the word and grow your community.Shoot with the end goal in mind. If you want your show to be as effective on-demand as it is live, then create it as if you were shooting a regular video.  Search for similar shows on YouTube and play close attention to their camera angles, their editing, their graphics and their speed.And lastly, Embrace your community. Chat with them, call out their names, invite them onto the show with you.If you haven’t experimented yet with the possibilities of live, now is the time. It is the ultimate, community building, lean forward experience and one of the most exciting, malleable and promising tools of our wired twenty-first century. And if you have experimented with live, what was it like?  What would you do differently next time? And what advice would you give to a live-streaming newbie?Learn more about our event! Want to learn more about creating better content for your Blog, Podcast or Video Series? What about growing your audience or monetizing the right way? Come meet industry experts, network with peers and most importantly, find the solutions you need at the world's largest conference and trade show for the new media industry, New Media Expo! >> Reserve your seat at NMX today.

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